You know that during the summer months logistics can provide additional challenges. The price of fuel rises, orders swell and grow, and the costs of maintaining effective quality controlled warehouse storage becomes significantly more expensive.
By outsourcing your order fulfillment to a qualified fulfillment company you spare yourself the numerous costs and headaches that regularly ensue from managing such important aspects of your business. By delegating your order processing to a specialized fulfillment company that handles order delivery and processing you save both money and time.
How Outsourced Fulfillment Works
When you sign up with an order fulfillment company they assume control of the entire product storage and order process, which is an umbrella term for all the steps that go from moving a unit of inventory from warehousing storage into the customer’s hands. These steps can include processing, inventory storage, cold storage, shipment preparation and assignment to a delivery service.
The fulfillment company determines the postage, than makes sure the delivery service accepts the parcel and assigns a tracking number. Once the parcel is en route, the shipping number is then made available to the company’s client business as well as to the customer.
Getting the Most From Your Fulfillment Company
In order to maximize the benefits that your company gets from using a fulfillment management company you should utilize all the services that the fulfillment company provides. The more you use these tools, which many include inventory data, customer service staffing, and bulk mail processing, the more cost effective your outsourcing agreement becomes.
Take Advantage of Your Outsourcing To Offer Sales and Promotions
With another company handling the drudge work of your order fulfillment you can step up your efforts at marketing, sales, finding investors, and other tasks that use your particular talents more than processing orders or shipping products does. Offering summer sales, clearance and closeout specials, and percentage discounts will help encourage repeat visitor traffic, while at the same time keeping your inventory fresh and new.
Once you have outsourced most of your logistics needs to the fulfillment company you’ll have time to develop and implement other marketing plans, too, including new ideas that you wouldn’t have thought possible before, including building your SEO strengths and redesigning your website landing and category pages.